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Plastiki, the 12k plastic bottle design construction, has finally set off, with a tip of the hat to the new generation of Thor Heyerdahls, aka, the David De Rothschilds:

A boat made of 12,000 plastic bottles has set sail on a voyage from San Francisco to Sydney to spread awareness about pollution in the world’s oceans. Environmentalist and banking heir David De Rothschild and a crew set out on the appropriately named Plastiki catamaran.

Their 11,000-nautical mile journey will go past the Great Pacific Garbage Patch – a sea of waste about five times the size of the UK or twice that of Texas. Four out of five plastic bottles end up in a landfill, according to the UN. “It is time we beat waste and this is an out-of-sight, out-of-mind issue that needs to be addressed,” Mr De Rothschild told the BBC earlier this month. [bbc]

video, twitter, social media, environmentalism, education, and wealth all combine for beneficial maximum. all available at the plastiki website.

How to handle possible plastiki environmental pirates:

Let me tell u about the boat:

March 21, 2010
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